Photo Credit: Business Of Fashion. Click it to read the story that started it all.
Until January of last year, I associated DKNY with outdated rhinestone baseball caps and baby tees (think Bebe-esque logo). Why? Because that’s the kind of brand that DKNY still was? Absolutely not! It was only because I had not really been exposed to the brand since those items were “in” (Bebe, maybe you can take a cue regarding the evolution of a brand). But that’s beside the point. I digress.
For some reason in early 2011, CBS agreed to feature me on a live morning show to talk—fashion, what else? In the midst of my research for the segment, I came across several articles featuring the top Twitter handles to follow in fashion. Three names seemed to stand out over and over. At first I thought nothing of it. What does a brand rep from NYC that is “tweeting” have to do with me, a girl in Richmond, Virginia? I would soon find out: a lot!
The stories of @dkny, @bergdorfs and @oscarprgirl began to intrigue me. They were not just a brand; they were personalities, with stories to share and conversations that were fun to join. They were witty, insightful, and they actually respond to normal people like me all the way in little Richmond, Virginia.
I joined this Twitter thing, never expecting it to become part of my daily life, but it seemed fun. At the very beginning of my Twitter days, I came across a tweet about Lucky Magazine’s FABB conference. I did not realize it then, but I was incredibly “lucky” to be one of the first to get in on this amazing event. One thing led to another and I found myself in NYC having a convo with none other than Erica AKA @OscarPRGirl. She dished out tips on branding, fashion, and life in the city that never sleeps. Cannon (@Bergdorfs) was also in attendance at FABB and I got a quick “hello” but she was busy running between the event and the store! Needless to say, after this event, I became THAT much more aware of the power of Twitter and what these “brands” actually had to do with me. Aliza (@DKNY) was still anonymous at this time so a personal meeting was not an option. Although, I did ask Erica if she knew this fabulous Twitter personality. “Yes, she works in my building—you should just tweet her!” Tweet her I did, and she—to my surprise—tweeted back?! Needles to say, I no longer have the same view of DKNY. I know it’s long past the rhinestone logo days and well onto amazing pieces worth obsessing over. Hello cape dress?
It’s been just a little over a year since I joined this Twitter world that at times can seem more like a community. Some are like extended family, always supporting me, while others are like friends, dishing out advice on everything from fashion to tech. Then, there are those that I can always count on for a good laugh! I have met so many of these “strangers” in real life (or should I say, IRL?) and I never would have had the privilege of making these friends and connections without Twitter. People who don’t tweet, still don’t get why I take pictures of my food, care about what attire @dkny thinks is acceptable or why I got so exited by a tweet that included #IETT from the legend herself (my ultimate Twitter moment I must say). But that’s ok! If you get it, you get it.
Without Twitter, (specifically: @bergdorfs) I would not have known who Linda Fargo was nor had the chance to say hi to her outside of the Chanel fashion show in Paris. I wouldn’t have realized the power of a top knot or Bikram yoga (thanks @OscarPRGirl). And last but not least, I would not be in LA living out a dream had I not found the book Secrets of A Stylist by @SashaCharnin.
One year ago, I was the shy girl researching Fashion for a TV segment in Richmond, VA. Doing pulls from a local mall was big for me even though it may have been nothing to anyone in the fashion world. That local mall and my newfound Twitter obsession had nothing yet everything to do with each other at the same time. Last September, I ended up co-judging Project Style for Fashion’s Night Out at that same local mall with Alexis Bellino of The Real Housewives Of Orange County and Richmond’s coolest DJ, Melissa Chase. I am now a brand ambassador for Shoptopia. I’ve attended a school for styling in Hollywood . Lately, I’ve been assisting stylists on photo shoots (oh, you know, just Ali Lohan and Lucy McIntosh to name a few), had the privilege of attending FABB AGAIN, I’ve received personal advice from Brad Goreski, and the list goes on! There have been so many amazing opportunities it’s unreal. A dream come true or should I say, coming true. It’s not easy and it’s not always perfect but I’ll take it! Just thinking… Had I never looked into this Twitter thing… No—I can’t even go there! Oh yeah and I guess I owe you a little thanks too, @jack! :)
How has twitter impacted your life? I would love to hear!